More than 500,000 people have already enrolled into the loyalty program offered by “Troika-Gorod.” Out of that number, 335,000 people started to collect and spend bonuses since the beginning of 2019. On the average, more than 45,000 new users are joining the program every month.
Since the year started, the program participants have collected more than 62 mln bonuses which can be used to purchase products and services at 6,000 sales outlets in Moscow and Moscow Oblast and top up the Koshelek (Wallet) ticket. To make a deposit to their Koshelek ticket, more than 18 mln bonuses were spent by the passengers and another 1.8 mln by other program participants.
When depositing to your Koshelek ticket 250 rubles and more, you get a 3% cash back.
The loyalty program was launched on June 25, 2018. To enroll, go to https://gorodtroika.ru/ or use the Gorod (City) app.